UCCS eCommunications

The UCCS eComm Program offers not only the benefits mentioned above, but you will have direct access to experts in the field, with knowledge of best practices, strategies, optimizations, exclusive connections with technical support for the platforms, and more. Interested in learning more about how eComm can work for you and your team? Contact the UCCS eComm Program Team to schedule a discovery meeting. There is no cost to obtain licenses for the platforms. 

Salesforce

Salesforce is eComm's constituent relationship management (CRM) system. The 500+ data points housed there ensure that relevant messages are sent to the right audience.

Marketing Cloud

Marketing Cloud's drag-and-drop interface makes it easy to build custom email messages. Insert CU branding, other images, blocks of text, social media, a subject line, and more.

Cvent

Manage your events with Cvent. Registration forms can be built to support simple or complex events and customized as you wish. If you get stuck, Cvent support is always available to help.

Meet with our team for discovery. You'll need to complete the 'pre-access requirements', by the last business day of the month to get credentials around the 5th of the following month.

To help you create emails that will accomplish your goals and enhance the reputation of the university, we’ve compiled best practices from higher education experts and communication strategists. Most importantly, this guide will help you avoid common mistakes. By using this guide, your communications will become more effective.

• eComm Program Provisioning Cycle Roadmap
• Submitting an Audience Spreadsheet for Upload
• Event Strategy Checklist
• Data Reporting Handout
• Marketing Cloud Email Checklist
• Cvent Build Checklist
• Cvent Request Process (Non-licensed users)
• How A/B Testing Can Enhance Your Digital Tactics - Slide Deck
• How to Use eComm Data to Show Impact to Leadership - Slide Deck